Traffic is the lifeblood of any internet site, without traffic the website might as wel not exist. When it comes to CPA offers, since almost all of the offers are for US voters, we want to alter that statement and say that without US traffic, your website might as wel not exist. Even if you already have thousands of visitors, you aren’t making any money unless a massive proportion of that’s from the US.
Now there are 3 main tactics to push traffic to your website ; organic search site traffic, paid traffic and visitors from your e-mail list.
Search site Traffic
Many gurus call this ‘free’ traffic, but unless you place 0 worth on your time, this isn’t the case in any way. If you outsource the S.E.O work then it’s certainly not free traffic. Similarly, once your website is ranked highly, you want to continue with the S.E.O work to maintain the position.
While acknowledging that, organic S.E.O remains one of the most cost effective strategies to driving traffic to your business and should make up a big part of your longterm plans for your CPA websites. If your financial position is tight, then organic S.E.O might be the only option open to you, in which case you’ll need to invest a large amount of time to force traffic from the search websites.
Paid Traffic
Paid traffic can come in several different forms and you have a huge spread of places to go to get it. At the forefront of most Internet marketers mind is AdWords, which is good for you because they often don’t think about other networks.
Yahoo and MSN / Bing, as an example both have millions of searches each day but the pricetag per visitor is significantly less than on Google. Not only that, but Yahoo and MSN / Bing are said to have a way higher percentage of buyer searches compared to Google, which is mainly research based.
You also have alternatives like Facebook and MySpace advertising. The extraordinary thing about these networks is that you can concentrate on particular demographics ranging from sex, age, location and even interests! You have probably seen adverts on Facebook that are uncannily accurate like Free USB drive for all 34 year olds, do not be fooled, they’re just using Facebook’s demographic targeting, but many people won’t know this and think an offer is coincidently tailored for them. Continue reading Driving Traffic to CPA Offers
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